Jägermeister Ice Kühl

This project prototype is for Jägermeister’s Ice Kühl campaign, the project features MTA posters, taxi posters, and billboards around New York City. As a part of the project, I set up still-life setups to take product shots of Jägermeister liquor bottles. I then converted them in Photoshop to PNGs before working on graphics using the PNGs and merging this with typography and secondary images within Adobe Illustrator to create the Ice Kühl campaign below.

Adobe Photoshop, Adobe Illustrator, Canon DSLR