Shoot Your Shot by Barzo
UX/UI, AI Integration, Client Work, Lead Designer
Figma, ClaudeShoot Your Shot is an extension of the Barzo app. Barzo is a social app for people who drink to connect with friends, bars and evolve their night out. Shoot Your Shot serves as a new feature within the app allowing for more targeted social connections for users to connect with other users.
Jack henry Knowledge Base Glossary Design UX/UI, AI Integration, Client Work, Lead Designer
FigmaThe Jack Henry Knowledge Base Glossary serves as the information hub for product information. The glossary was designed To address communication gaps identified after PI 15. The glossary works to standardize terms and definitions across internal teams, teams from partners, and customers.
In 2023, Aura dance crew and I partnered up to film a kickoff dance video of Kendrick Lamar's DNA. Footage was stitched together and split into 4000 frames which I hand drew over in procreate. A kaleidoscope animation tracking movement and color was made to pair with the footage.
Mapping Colonization through food Publication, Photography, typography
Photoshop, Indesign, Illustrator Atypi fluidity EXHIBITION Poster - 1/12 Designers Graphic Design, Exhibition (Copenhagen)
Illustrator In April of 2025 I joined 11 other designers to put on an exhibition at ATYPI in Copenhagen. The focus of was fluidity, and my focus was on Arab Identity shown through Arabic and English type featuring a quote by Miyamoto Musashi. The conference was attended by creatives from all over the world.
Aura Dance crew 2023 Kickoff video
Motion, Video, Illustration, Client Work
After Effects, Procreate THE EMAH Project was a speculative study of a rebrand of the Grand Egyptian Museum. This study showcases a brand identity, merchandise and an exploration of type experimentation for english and arabic typography.
Oryany Korea to new york campaign release
Branding, Video, Publication, Photography. Client Work, Lead DesignerDesert Studio
Branding, UX/UI, App Prototype, Photography
Indesign, After Effects, Photoshop, FigmaDesert Studio is a self-initiated multidisciplinary study exploring the intersection of artistic tradition and education. As a speculative project, I developed a cohesive brand identity for a creative studio, physical merchandise, and a mobile application prototype.
Nike 35 years of greatness Campaign
Branding, Merchandise, Motion, packaging, Photography
Photoshop, Indesign, illustrator, after effectsAfter having being ranked by Adobe as one of the top emerging designers in NYC and North America for 2025. I had the opportunity to bring my patterns to life through a series of limited edition merch that was produced for Adobe's Create Now event in NYC. The merch consisted of 3 pencil cases and 1 sticker design that was distributed to event attendees.
My culmination of my time at Pratt was my thesis focusing on food and colonialism. As a part of this thesis a set of books was produced looking at countries from the middle east and South Asia, the history of colonialism and mapped through research and food.
Dynamic Forms Merchandise for Adobe
Merchandise Design, Photography, Client Work
IllustratorThe Nike 35 Years of Greatness campaign is a self initiated branding campaign celebrating the Nike Air Max 90’s 35th anniversary. As a part of this project, I developed a cohesive brand identity, packaging, and physical merchandise.
THE EGYPTIAN MUSEUM OF ARCHEOLOGICAL HISTORY
Branding, Motion, Merchandise, Photography
PHOTOSHOP, INDESIGN, Illustrator, After EffectsAs one of the design volunteers for type tonight NYC I led the process to design name tags for volunteers, presenters and press. The tags showcase a range of typefaces from type designers around the world and were a fun way to showcase the excitement of typography. As we go into 2026 some new projects are currently underway.
In 2024 Oryany launched their New York campaign for the release of their handbag line. As a part of the campaign I designed a catalogue, shot a photoshoot and a video trailer for the collections release. These were used in advertising campaigns in New York, Korea and on the Oryany website as well.
Type tonight nyc
branding, marketing, Client Work, Lead Designer
Indesign, After Effects